Choose your business!CLO: Students will participate in the creative process from conception to execution, by using the appropriate technology, listening to directions & referencing tutorials to rebrand a company's identity. Pick a business you would like to re-brand. You may use a real business or restaurant. You may choose a restaurant off the allmenus.com website and develop a concept. Yes, you may use a family business. You are going to create an identity based on client needs, location and audience.. The entire project will consist of many parts. You must include of the following: 1. Logo (it may be given to you by the company if you are doing this as a real job) 2. Business card & letter head 3. Gift card or certificate 4. Flyer/advertisement (6X8) 5. Package design/shopping bag 6. Sticker/decal/t-shirt design (one color) 7. Menu You must use the design cycle for each part. I need research, plans, sketches, revisions and critiques along with each finished piece. There will be 7 separate grades. (which means 7 separate folders in dropbox) You may use Word, Adobe Photoshop, Illustrator, InDesign, Weebly, Sillhouette, any digital cameras or art materials needed. You choose what is best for the job. Ideas must be submitted by the end of day Friday Nov 13, 2015 Check out examples below. |
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